As a Founder and CEO, it’s critical that my large and growing sales team be not just knowledgeable, but incredibly disciplined. Craig is uniquely able to get under the hardest parts of the sales process, but in a way that leaves my team wanting to take action and be more disciplined. We have seen tremendous results, from shortening the sales cycle to increasing win rates.
Craig and his colleagues provide new perspectives on the art and science of selling. He pairs the knowledge of a college professor with the passion and finesse of an engaging performer. The benefits of Craig’s training were two-fold. Our sales team was equipped with new, ready-to-implement strategies and re-energized by our company’s investment in them, as sales professionals. They are the engine that drives our company and Craig helped fine tune their performance.
Craig and the Sales Engine team allowed us to unearth not only organizational challenges but also identify levers to grow our revenue. They are also committed to the long-term success of the organization and kept in touch long after the project to see how the transformation is impacting business.
